Ways To Build Your Authority Site From The Ground Up - Tactics That Work

By Wilson Resturbee


Have you ever built an authority site? It takes quite a bit of effort and a planning stage to get it off the ground. That may sound wrong but it's the truth and here is why. Forming a strong foundation can only happen if you have a blueprint or plan to follow.

One of the most important concepts you have to know about is bounce rate. People that know what this is will hopefully know what to do to keep it under control. Your website, and it's SEO scoring, will be dramatically affected by the bounce rate. If your bounce rate is high, then that tells Google that something is wrong. People that visit your site are apparently leaving because they are not happy with what they have found. There are actually many ways you can lower your bounce rate. The number one method is to have great content that is helpful and provides value to your visitors.

To help you create excellent content that you will absolutely appreciate, here's some solid advice you can use. Instead of going to the most popular research places, go somewhere else. Creating a real authority site is something that you need to do, and to achieve this, the right content is a must. It is essential that you have unique content. This will make your site more popular than the rest. Taking other people's content and recopying it onto your site will also not help you achieve your goal. The information available at a library could be accessed and reworded for your site to make it unique. Getting expert information that you can put on your website can come from virtually anywhere. It just depends on the niche you have chosen.

It is important that your authority site ranks high - it is a goal you must have. On page SEO is very important. Google does not want you to overdo this, but it still wants to see this on your site. What you have to accomplish is extremely simple to do, yet very necessary as well. Categorizing your site is something that Google needs to do, but without on-site optimization, it is hard to complete this process. Never overdo your SEO efforts. This will backfire on you every time. If you cross the line, then your site will suffer penalties which will not be a good thing. On page optimization on every page is really as far as you want to go.

Anyone that creates an authority site should seriously consider doing it on a topic that they have a deep passion for. Another option is to write about IM. Most newbies will have to do a bit of research to get this one going. If you build this type of expert site, you can have a positive experience for many years to come.




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