If you're looking for effective ways to promote your business, you can't afford to overlook Facebook. Social networking is growing with leaps and bounds each day, and if your business is not taking advantage of it, you're definitely leaving money on the table. In order to effectively leverage Facebook for your business, however, you must follow some established guidelines.
Don't Portray Yourself as a Company -Facebook members like to interact with other individuals, not large corporations. In other words, if you're 35, have a family and live in Florida, share this with people and don't just talk about your company. The reason for this is, Facebook is all about social networking with real individuals, creating friendships, growing relationships, etc. That's why the way to get involved in this kind of online community is to connect with people in a social and personal way.
Effective Videos: Facebook allows you to directly share videos with your fans/friends. Do you realize how powerful this feature is? For instance, if your fan page has 50,000 members, you can instantly share your video with all of them with a click of a button. Since most people are scouring their newsfeed for updates, your video will not be missed by the majority. By updating your page with helpful videos, you will garner a good response. Who knows what will happen if you keep your videos targeted, entertaining and informative? This video that you post could be the next viral sensation on Facebook!
Take Advantage of Vanity URLs -Facebook allows you to create a vanity url that contains the keyword of your choice. Using a keyword in your url is valuable for SEO, and it can allow you to rank well. Your Facebook page will also be easier to promote this way, as the url will tell people right away what its topic is. So make effective use of the vanity url to get the best results as it helps you create your own brand. Facebook is Everywhere: Facebook's reach is so wide ranging that it is important you remember that you are always dealing with a global audience. Whichever steps you decide to take towards creating communications with your friends and fans, make sure they're done in such a way that everyone gets your message.
All in all, Facebook is growing day by day, and if you want your business to reach out to your target audience effectively, you should start using the social network for achieving your business goals. If you aren't yet using Facebook, you need to change that immediately because the Internet isn't new anymore and Facebook is its new mantra.
Don't Portray Yourself as a Company -Facebook members like to interact with other individuals, not large corporations. In other words, if you're 35, have a family and live in Florida, share this with people and don't just talk about your company. The reason for this is, Facebook is all about social networking with real individuals, creating friendships, growing relationships, etc. That's why the way to get involved in this kind of online community is to connect with people in a social and personal way.
Effective Videos: Facebook allows you to directly share videos with your fans/friends. Do you realize how powerful this feature is? For instance, if your fan page has 50,000 members, you can instantly share your video with all of them with a click of a button. Since most people are scouring their newsfeed for updates, your video will not be missed by the majority. By updating your page with helpful videos, you will garner a good response. Who knows what will happen if you keep your videos targeted, entertaining and informative? This video that you post could be the next viral sensation on Facebook!
Take Advantage of Vanity URLs -Facebook allows you to create a vanity url that contains the keyword of your choice. Using a keyword in your url is valuable for SEO, and it can allow you to rank well. Your Facebook page will also be easier to promote this way, as the url will tell people right away what its topic is. So make effective use of the vanity url to get the best results as it helps you create your own brand. Facebook is Everywhere: Facebook's reach is so wide ranging that it is important you remember that you are always dealing with a global audience. Whichever steps you decide to take towards creating communications with your friends and fans, make sure they're done in such a way that everyone gets your message.
All in all, Facebook is growing day by day, and if you want your business to reach out to your target audience effectively, you should start using the social network for achieving your business goals. If you aren't yet using Facebook, you need to change that immediately because the Internet isn't new anymore and Facebook is its new mantra.
About the Author:
Wilson Resturbee is a well-known author, he has been writing different blogs on different topics like health,nutrition,supplements etc. Checkout his article on MLM Success and on mlm success
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