Sometimes tourists have to be drawn into certain areas by the best attractions in the world. Amusements parks are a great example of this; they can provide enjoyment for just about anyone, so the ability to go to parks like these does not require much in the way of convincing. However, what about being drawn in with the idea of baseball? This is where the Baltimore Orioles can come into play and experts in truck wraps will be able to tell you why this is the case.
According to a report on CBS DC, a billboard was placed along the I-295, a route in Maryland that is stationed just outside of the Washington D.C. border. As far as the details of said billboard are concerned, it features a group of three players from the Baltimore Orioles baseball team: Adam Jones, Chris Davis and Manny Machado. While this should be enough to garner anyone's attention - especially that of a sports fan - you may be curious as to what it is that the billboard was designed for. To put it simply, it's meant to sell baseball tickets.
As the report covered, the billboard would have a phone number, which individuals would then be able to call to purchase tickets to baseball games. This is an important point to note, one of the reasons being that the billboard was built 6.5 miles or so outside of Nationals Park. Another reason why this is a prominent point to note is that Nationals Park has been viewed as the home territory for the Washington Naturals. This is where it'd be safe to say that the feud between sports teams could be furthered.
Setting aside preferences, as far as sports teams are concerned, it's easy to see why authorities like JMR Graphics can appreciate this kind of ad placement. Keep in mind that when it comes to truck wraps, billboards, or what have you, strategy is needed in order for ads to gain as much attention as possible. The act of putting up a billboard featuring a baseball team in seemingly enemy territory is a noticeable move. Despite any negative publicity behind this move, it is publicity nonetheless.
The amount of devotion that sports teams have to certain teams is hard to deny and it's easy to see that the same can very well be said for baseball. For this reason alone, I can undoubtedly see why a billboard focusing on opposing team members can draw negativity from baseball fans. However, with this point aside, it's hard to deny that the way the billboard was placed was an ingenious one. Its proximity, in relation to Nationals Park, can only help matters that much more.
According to a report on CBS DC, a billboard was placed along the I-295, a route in Maryland that is stationed just outside of the Washington D.C. border. As far as the details of said billboard are concerned, it features a group of three players from the Baltimore Orioles baseball team: Adam Jones, Chris Davis and Manny Machado. While this should be enough to garner anyone's attention - especially that of a sports fan - you may be curious as to what it is that the billboard was designed for. To put it simply, it's meant to sell baseball tickets.
As the report covered, the billboard would have a phone number, which individuals would then be able to call to purchase tickets to baseball games. This is an important point to note, one of the reasons being that the billboard was built 6.5 miles or so outside of Nationals Park. Another reason why this is a prominent point to note is that Nationals Park has been viewed as the home territory for the Washington Naturals. This is where it'd be safe to say that the feud between sports teams could be furthered.
Setting aside preferences, as far as sports teams are concerned, it's easy to see why authorities like JMR Graphics can appreciate this kind of ad placement. Keep in mind that when it comes to truck wraps, billboards, or what have you, strategy is needed in order for ads to gain as much attention as possible. The act of putting up a billboard featuring a baseball team in seemingly enemy territory is a noticeable move. Despite any negative publicity behind this move, it is publicity nonetheless.
The amount of devotion that sports teams have to certain teams is hard to deny and it's easy to see that the same can very well be said for baseball. For this reason alone, I can undoubtedly see why a billboard focusing on opposing team members can draw negativity from baseball fans. However, with this point aside, it's hard to deny that the way the billboard was placed was an ingenious one. Its proximity, in relation to Nationals Park, can only help matters that much more.
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If you'd care to invest in truck wraps for your out-of-house marketing efforts, consult JMR Graphics for more details.
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