SEO For Newbies - The Down And Dirty Of It All

By Bob Steele


You should be congratulated for deciding to become an internet marketer. It's an excellent industry to be in! By now you've probably heard about all of the things you need and the skills you need to develop. You probably have a migraine from hearing all the contradictory information, especially anything to do with SEO. You'll be pleased to learn that search engine optimization or SEO isn't that difficult. With the advice on SEO basics in this article, you will be able to start making friends with the search engines while also being helpful in getting your site going as well as your company.

When you are working on the design of your site make sure it's with someone who knows SEO. When internet marketing and the concept of SEO first appeared, the design of a site wasn't that important. Today, though, the search engine spiders crawl through everything: your content, and even your site code. Inserting title tags is easy to do on your own but an experienced designer who knows SEO can help you handle every aspect of the site code that impacts SEO, making sure it's done properly. Lots of new Internet Marketers get overly excited about fancy design applications like Java and Flash. They think that this helps their sites look more professional and less like the typical sales or landing page. Even if programs like Flash and Java can add some great features to your site, they aren't exactly internet marketing friendly. They won't let you build links and allow those links to be counted as backlinks or internal links. In this matter, AJAX and Frames can also cause trouble. When you aren't sure of something, avoid complicated things and stick to simple and clean design codes and languages. Your increasing profit margins will be pleased.

Make sure your site is updated on a regular basis. It's likely you are already updating regularly if you have a blog attached to our site. You also need to ensure the content on the rest of your site gets regular updates. Frequent updates means your sites will be visited by search engine spiders more often.

The more often the spiders find new things, the more likely they will be to raise your ranking. What's more important is that your readers will be aware of the fact that you are staying on top of things and making changes as necessary, etc. This tells them you care about your readers and want to make sure your business is on track.

It will help you generate more traffic and even more sales if you know what you are doing. These are a few simple ideas you can use. However, if you do a little research, you discover many more.




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