You cannot open a newspaper or magazine, watch television, listen to the radio, or turn to the Internet, without someone telling you about the dire economic times we are living in. For many, asking the question of whether or not the economy will bounce back again is something they have given up doing. However, there are still plenty of people who hope for a world where nobody is unemployed. But can watching the news affect the economy in any real way? The answer might surprise you.
Yes, being exposed to the daily news can most definitely influence the economy, because it influences the people. In the US there is the CCI (Consumer Confidence Index), and this measures the level of confidence among consumers with regards to purchases.
Interestingly, news stories from other parts of the globe most certainly impact the CCI. Our local economy is affected even by the happenings in the Middle East, for example.
The CCI has been around for a while. It has been in use for more than half a century. By watching the CCI bankers, retailers, merchandisers, manufacturers, and so on, can make financial decisions that affect their businesses. Any changes in the CCI can arise in a minimal amount of time. What it boils down to is that what the news reveals one month will be shown in the CCI the following month.
Let's say, for argument's sake, that peace is restored to the Middle East. Whenever that happens you will notice that the price of oil is affected. It doesn't matter if the news is about the present state of health care, or even if it reports weather conditions, the CCI will be affected for each and every single person. Like it or not, your decision to purchase a new home, or a motor vehicle, for example, will depend largely upon the opinions you have regarding the economy. What you know about the economy is reflected in the news that you are exposed to.
The world of traditional media has gone through many remarkable changes over the decades. Nowadays we have access to news and information whenever we want it, which is why traditional media is suffering so much. The Internet has blasted its way into our lives, reaching more people in a shorter space of time than either radio or television did. Social media alone makes it possible for people to connect to each other, and communicate in ways never imagined of just a few years ago, with alarming ease and speed. Thanks to the fact that we can enjoy this media revolution our choices of what to purchase are affected.
Simply watching the news will influence what you buy and when you buy it. It makes no difference if the news frankston you are exposed to local or international, our economy will show the effects of it.
Yes, being exposed to the daily news can most definitely influence the economy, because it influences the people. In the US there is the CCI (Consumer Confidence Index), and this measures the level of confidence among consumers with regards to purchases.
Interestingly, news stories from other parts of the globe most certainly impact the CCI. Our local economy is affected even by the happenings in the Middle East, for example.
The CCI has been around for a while. It has been in use for more than half a century. By watching the CCI bankers, retailers, merchandisers, manufacturers, and so on, can make financial decisions that affect their businesses. Any changes in the CCI can arise in a minimal amount of time. What it boils down to is that what the news reveals one month will be shown in the CCI the following month.
Let's say, for argument's sake, that peace is restored to the Middle East. Whenever that happens you will notice that the price of oil is affected. It doesn't matter if the news is about the present state of health care, or even if it reports weather conditions, the CCI will be affected for each and every single person. Like it or not, your decision to purchase a new home, or a motor vehicle, for example, will depend largely upon the opinions you have regarding the economy. What you know about the economy is reflected in the news that you are exposed to.
The world of traditional media has gone through many remarkable changes over the decades. Nowadays we have access to news and information whenever we want it, which is why traditional media is suffering so much. The Internet has blasted its way into our lives, reaching more people in a shorter space of time than either radio or television did. Social media alone makes it possible for people to connect to each other, and communicate in ways never imagined of just a few years ago, with alarming ease and speed. Thanks to the fact that we can enjoy this media revolution our choices of what to purchase are affected.
Simply watching the news will influence what you buy and when you buy it. It makes no difference if the news frankston you are exposed to local or international, our economy will show the effects of it.
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