Video Marketing Formula Revealed

By Marcus Ryan


There's no doubt that there are hundreds of ways to drive traffic to any website. But in 2013 still one of the top and most cheapest ways to generate traffic is using video marketing. Video marketing has exploded over the last few years thanks to platforms like YouTube. In this article we will talk about a few tips to get you started with video marketing.

These days is extremely easy for anyone to create a video, most computers have cameras by default and all smartphones have cameras. Now if you simply want to get traffic from sources like YouTube you can't be shy and worry about looking good on camera. Get it done and make sure you optimized the video for your targeted keywords. This means keywords in the tittle, description and tags of your video to stay ahead of your competitors. The key to get more views is creating a tittle that grabs people's attention, once you learn how to do this it'll be easier to get views.

There are many ways to create videos, for example you can record yourself, do a slideshow type of video or simply use screen capture software like screenr to record videos. Whatever method you pick is up to you but do try to make the video appealing for the viewers, you can try adding animations or music to grabs your viewers attention the entire time.

Determine the tone you want your marketing videos to exhibit and then stick to it. Remember that how-to videos are not necessarily required. Funny videos can work just as well. Think about your niche and what you're trying to sell, as well as who you're selling to. Connect all the dots to create your marketing tone.

Now here are a few pointers to help you get better at creating powerful marketing videos. The first tip is make sure you always use a friendly tone and clear voice that is easy to understand by everyone. Always watermark your video with the URL of your website. Remember your goal is always to make your viewer take action, so be straight forward with what you want, tell your viewers to visit your site or complete an action so they know what to do. Hopefully these tips can get you started with your own video marketing campaigns.




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